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SK Planet’s Business Venture i magnet to Provide Mobile Services for Seoul Photo 2013

2013.04.02
-  Selected as the exclusive mobile service provider of Seoul Photo 2013, Asia’s largest and Korea’s only photography fair
-  To hold special events including giveaway of a special reproduction of photography on magnets

Seoul, Korea, April 2, 2013—SK Planet today announced that its in-house venture project i magnet will be the sole
mobile service provider for The 5th Seoul Photo 2013 to take place at Coex Hall B from April 4 to 7.

Seoul Photo is the only photography fair in Korea and the largest in Asia where some 90,000 aficionados will gather to
celebrate their love of photography.

For better visitor experience i magnet has created a mobile web to exclusively provide detailed information about the
works featured in special exhibitions that are a part of the Seoul Photo 2013 such as Contemporary Russian Photography
Exhibition and Sight Unseen Preview.

Visitors who subscribe to i magnet services on site may receive a one-of-a-kind re-creation of “Wings”, the poster image
of this year’s fair and photographed by Maria Kozhanova. This very unique souvenir consists of 2,028 magnetic pieces.   

I magnet (www.imagnet.com) is a special service that allows users to present images to tell a story. Stories fall into
six subject categories: Art, Design, Illustration, Photography, Fashion and Architecture/Interior Design. Over 50,000 images
have been uploaded thus far, featuring about 1,000 stories told by a network of some100 opinion leaders in the art and
design world. These include influential people such as the design columnist Kim Shin and illustrator Lee Woo-il.